Nestle to completely remove synthetic colors in foods and beverages in the US; will India see a similar change?

Nestle USA has announced that it will do away with synthetic food colors completely from its food and beverage items. “Today, Nestle USA is sharing its timeline to fully eliminate FD&C colours in its US food and beverage portfolio by mid-2026,” it said.

The company said it has been removing synthetic colors from its products and working to identify alternative solutions in recipes for the last decade. “The work is scheduled to be completed within the next 12 months,” it added, stating that the effort was to create a range of high-quality, nutritious foods and beverages.

Marty Thompson, CEO of Nestle USA said that the company aims to evolve with the evolving choices of its consumers. “Whether it’s an easy and nutritious family meal, an occasional snack, or a satisfying cup of coffee, we are always looking for different ways to offer great tasting, compelling choices for our consumers. As their diverse dietary preferences and nutritional needs evolve, we evolve with them.”